Filter Internal Traffic

  1. First perform Set up Google Analytics
  2. Go to Google Analytics
  3. Sign in to your account
  4. Click Admin at the end of the left panel
  5. Select Account
  6. Click on All filters
  7. Select option 2 Exclude internal traffic and follow the instructions as below:
  8. Click the Add Filter button
  9. Enter a Filter Name
  10. Select Custom for Filter Type
  11. Click on Exclude:
    1. Filter Field: IP address
    2. Filter Pattern: xx\.xx\.xx\.xx (where xx.xx.xx.xx represents the IP address you want to exclude from traffic)
    3. Apply Filter to Views: Add to the selected views, the available views to which you want to apply the filter
  12. Click Save

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